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Power Grip Matte Primer


Power Grip Matte Primer launch

Only the Power Grip lab’s matte scientists could dream this up: get all the lasting makeup grip of the OG, now with a mattifying feel and finish.

art/design direction: Perri Vaaler

creative direction: Nina Sulcov & Francine Dreyfus

still life photographer: Alex Bohn

model photographer: Nico Kern

dp: Jon Galan

video edit: Andy Akbik

product stylist: Michelle Faro

models: Elle Dawson, Danielle Mareka, Anita Pathammavong

makeup: Lipstick Nick & Colby Smith

hair: Jeff Francis

stylist: Liz Cresci

set design: Chris Gaskill